| Comment | Yeah, and I'm not versed enough in the law to make that call for who does have the earlier right - I know that there is a distinction between a single restaurant and a wider franchise in such applications - but I guess my point is more that suing them isn't "intentionally being a cunt to a little hard-working business" but trying to resolve the trademark issue where informal avenues have failed. It's not about suing them for financial profit, it's about getting ownership of the name sorted as early in the business expansion plans as possible. If Paesano don't have the right and need to rebrand, they need to know about it now rather than when they've got 10 restaurants and brand recognition. |
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