Lad, Generation Identity are fucking Richard Spencer-esque fascists. This is just the same method that multiple fascist groups do to seem like they're not the scum of the earth ([e.g. CasaPound in Italy)](https://www.theguardian.com/news/2018/feb/22/casapound-italy-mussolini-fascism-mainstream)
Sad that they'd happily just kill the homeless if they ever got near power.